Paddle Against Plastic was set up by Cal Major in 2016 as a way to reach people and talk about the issue of plastic pollution.
Paddle Against Plastic uses epic stand up paddleboarding (SUP)adventures to capture peoples’ imagination, highlight the issue of plastic pollution so close to home, and to promote positive change by proposing simple solutions that we can all be proud and excited to be a part of.
After paddling the entire Cornish coast in 2016 and circumnavigating the Isle of Sky by paddleboard in 2017, this year Cal’s challenge is to paddle board from Land’s End to John O’Groats.
The expedition will be approximately 1000 miles (1600km), starting at Land’s End and ending in John O’Groats in the very north of Scotland, thus spanning the entire length of Great Britain. The route will be mostly ocean paddling, with some paddling across canals, for example the Caledonian canal which will be Cal’s route from West to East Scotland.
Cal’s Paddle Against Plastic campaign aims to focus on the positive solutions that we can all be a part of to help solve the problem of plastic on our beaches and in our seas. However small your actions, just adding your voice to the millions of other people around the planet who care about this issue will help to put pressure on the companies and governments that are able to make change. There is a lot to be done, but this can only be done collaboratively, and caring about the problem is the first step to being part of the solution.
Cal and Paddle Against Plastic are proud to be Ambassadors for Surfers Against Sewage’s Plastic Free Coastlines campaign.